It seems ‘Bhool Bhulaiyaa 3’s recent triumph has shown Kartik Aaryan the power of leading a successful franchise to engage audiences. This insight has influenced his approach to his upcoming projects. As per the report in Mid-Day, the actor is eager for his romantic drama, originally conceived as ‘Aashiqui 3’ but later reworked as an independent film, to be brought back under the iconic ‘Aashiqui’ franchise. Kartik’s decision reflects his belief in the franchise model as a compelling way to connect with fans and build on the legacy of popular cinematic series.